Shopaholics: Consumer Revolution and the Material World, 1600-1850
3.0
creditsAverage Course Rating
We live in a world of global consumption. This course introduces students to the birth of global consumer culture in the period from the 1600s through to the American, French and Haitian revolutions. These revolutions were themselves sold to consumers through “revolutionary things”, and this period witnessed the first major consumer boycotts against slave-produced goods. Students will examine the histories of many key commodities involved in the “consumer revolution”, including fashion items such as shoes, wigs, clothing and accessories. A significant portion of the course will examine addictive stimulants like sugar, coffee, tea and tobacco, globalized and imperial goods which became common for the first time in this period. We shall see how production of these goods involved new forms of racialized exploitation; simultaneously, we shall explore the diversity of people involved in the consumer revolution, studying the consumption of important new goods by people living in Europe, the Americas, Africa and Asia. By the end of the class, students will understand how the emergence of mass consumption affected the global politics of race, gender and class, with especially important consequences for women and non-elite men. Students will examine objects lauded for their politeness, decorative appeal, and cultural importance such as porcelain tea sets, snuffboxes, and fans. Students will choose their own objects for a student presentation and research project.
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