2.0

Average Course Rating

This course is concerned with the formulation and analysis and practical application of business strategy. Business strategy is the set of objectives and policies that collectively determine how a business creates value for stakeholders. Strategy is concerned with answering two central questions: "What businesses should we participate in?" and "How should we compete?" Students will learn analytical techniques for diagnosing the competitive position of a business, evaluate strategies, and identify and analyze strategic options. Students integrate and apply previous course work to strategic challenges addressed by organizational leaders. Analytic, integrative, and decision-making skills are also developed as student teams confront these strategic challenges. Creativity and innovation are critical to achieve success; as to follow often-traveled strategic paths is unlikely to result in superior performance. Students are challenged to use both critical and creative thinking as they perform analyses and provide strategic recommendations to their clients. The class meets as a full group only 3 times (see dates and times below). Outside of class times, assigned student teams will meet according to their own availability to work on their respective strategic consulting projects.