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Johns Hopkins University | EN.705.618

Neuromarketing Ai

3.0

credits

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(-1)

In today’s rapidly evolving marketplace, the key to effective leadership is understanding the intersection of science, technology, and consumer behavior. Neuromarketing AI: The Future of Persuasion and Consumer Insights, is a pioneering course designed specifically for leaders who seek to harness the latest advancements in neuroscience and artificial intelligence to transform their marketing strategies and decision-making processes. This course merges groundbreaking brain science with AI-driven techniques, giving participants a unique opportunity to master the science of persuasion and its real-world applications. Participants will explore how the human brain processes decisions, learn how to apply neuromarketing principles, and leverage AI to predict consumer behavior and personalize messaging at scale. With a curriculum built on the renowned Persuasion Code model, this program will empower participants to revolutionize how they communicate with customers, employees, and stakeholders.

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Lecture Sections

(8VL)

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C. Morin
19:20 - 22:00